On Saturday July 4, 2020 on the same date that the Italian motorcycle factory was founded 94 years ago, the Ducati Museum and the Fisica in Moto educational laboratory of the Borgo Panigale factory will reopen their doors to visitors, after the forced stop due to the health emergency.

The reopening will be gradual. Until September 30, 2020 the visit to the Ducati Museum and the educational laboratory will be limited to Saturday and Sunday, with the exception of the weeks from August 3-9, 2020 and from August 17-23 when visits on weekdays will also be possible. A single ticket will be available for visitors at the special price of € 25, which includes admission to the Museum and a guided tour of the Fisica in Moto Laboratory, a truly unique opportunity to discover the history of the Borgo Panigale motorcycle manufacturer and the laws of physics applied to the world of motors. Visits to the factory remain suspended for safety reasons, but a new virtual tour will be soon available on the Ducati.com website which allows visitors to go inside the production lines.

Social Distancing

In line with the safety regulations against the spread of Covid-19, access to the facilities will be allowed for a maximum of 7 people per turn and after booking and purchasing the ticket on the website ducati.com/ww/en/borgo-panigale-experience. Visits are scheduled every 15 minutes from 9.00 am to 18.00. For the entire period of stay within the company area it will be necessary to always keep social distancing of at least 1 metre and it is mandatory to wear a surgical mask. In the event that the visitor does not have one, it will be provided by the Museum staff. In order to ensure greater availability for visitors and avoid gatherings, the maximum duration of the visit is one and a half hours (45 minutes at the Museum and 45 minutes at the Fisica in Moto Laboratory).

New experiences to discover the territory

It will also be possible to combine a visit to the Ducati Museum and the educational laboratory with the new ‘experiences’ that the Ducati Museum staff offers visitors. These are options, in any case related to the visit of the Museum and of Fisica in Moto, which are divided into two types of proposals that aim to discover the history, tradition and beauty of the Emilia-Romagna area of ​​which Ducati is one of the most representative brands. The proposed itineraries can be done in one day, visiting Bologna riding one of the new Ducati e-bikes, accompanied by E-xplora guides certified by the National MTB Academy. Or by motorbike, divided over several days, independently but with the possibility of following an expressly designed itinerary, renting a Ducati to travel in the beauty of the Apennine landscape or experience the Romagna Riviera, reaching it through alternative roads and routes that can be enjoyed on the motorcycle

Here are the proposals:

E-bike: Bologna by E-xplora – a short and a longer tour to visit the city centre of Bologna, its historical monuments and the Bolognese hills on a Ducati Scrambler e-bike in one day. In both tours visitors will be accompanied by an E-xplora certified National MTB Academy guide. The cost of the city centre tour is € 65, with the city centre and Bologna hills tour € 85, Ducati Scrambler e-bike rental and guide included. For those who so desire, there is also an opportunity to have lunch at the Ducati Scrambler Food Factory in Bologna.

Motorbike: Mid-Reno and Savena Valley – a perfect route for a motorbike tour, to discover the ancient history of the Bolognese Apennines and its waters along two legendary roads: the “Porrettana” and the “Futa”. From the Ducati Museum, in fact, you can easily take the “Porrettana”, the road between Bologna and Pistoia built in the crucial years of our country, between the wars that brought about the independence and the unification of Italy. To be done independently or by renting a motorcycle at the Ducati Factory Store (price list for motorcycle and clothing rental on the Ducati website).

Motorbike: The Stradelli Guelfi. From the Middle Ages to the origins of Romagna motorcycling, from Baracca and Taglioni, to Cervia and Cesenatico, the origins of the Mototemporada Romagnola – the Stradelli Guelfi route represents an intelligent alternative to go to the seaside, avoiding the daily summer traffic heading for the destinations of the Romagna Riviera and retracing the roads that tell the origins of motorcycling in the region. An authentic example of a “slow ride”, the Stradelli cover the stretch of Romagna that arrives at the Riviera of Ravenna, immersed in the colourful countryside. To be done independently or by renting a motorcycle at the Ducati Factory Store (price list for motorcycle and clothing rental on the Ducati website).

To learn more about the stages of the different routes go on the Ducati website. For information and reservations, write directly to the Ducati Museum reception service: accreditamento.visitatori@ducati.com.

Ducati Motor Holding S.p.A. – A Sole Shareholder Company – A Company subject to the Management and Coordination activities of AUDI AG. Founded in 1926, since 1946 Ducati has been manufacturing sport-inspired motorcycles characterised by high-performance Desmodromic engines, innovative design and cutting-edge technology. With its factory located in Bologna’s Borgo Panigale district. The model range covers several market segments with the following families: Diavel, XDiavel, Hypermotard, Monster, Multistrada, SuperSport and Panigale. In 2015 Ducati presented the Ducati Scrambler: a new brand made of bikes, accessories and apparel that that stands out for its creativity and self-expression.

In 2017, Ducati has presented the Panigale V4, the first Ducati production bike to mount a four-cylinder engine derived directly from the Desmosedici GP engine. Ducati iconic motorcycles, together with an extensive range of bike accessories and technical and lifestyle apparel, are distributed in 90 countries worldwide. In 2019 Ducati delivered 53,183 bikes to customers, consolidating its sales over the 50,000-bike threshold for the fifth year running. Ducati competes in both the World Superbike and MotoGP World Championships. In Superbike, Ducati has won 17 Manufacturers’ titles and 14 Riders’ titles. Ducati has been competing in MotoGP since 2003, winning both the Manufacturers’ and Riders’ titles in 2007.